As an influencer, you’re always in content creation mode or practically living in front of the camera. But what happens when life calls and you need to step away? Whether it’s a much-needed vacation, some downtime to recharge, or the arrival of a new baby—life happens. Imagine how amazing it would be to stay fully present in your personal life while the revenue keeps pouring in. Well, grab your Starbucks and keep reading, because when life calls, Notoire Media House answers. We’re pulling out another case study to show you exactly how we ran an influencer’s business while she stepped away without missing a beat.
When Life Calls, Notoire Media House Answers
The Situation: Influencer Meets Mom Life
Meet one of our fabulous fashion clients, a soon-to-be momma who wanted to take some well-deserved maternity leave to focus on her new bundle of joy. The catch? She didn’t want to juggle her influencer business demands simultaneously. Enter Notoire Media House—the experts who step in to save the day with a sprinkle of marketing magic.
The Goal: Take Leave Without Losing Income
- TIME FRAME: 12 Months
- GOAL: Allow the client to take leave while still making income
- RESULT: No interruption in revenue
The Strategy: SEO and Pinterest Power Play
We knew we had to keep her digital presence alive and kicking. To do this, we used our powerhouse SEO outlines to ramp up her blog for a solid 12 months. This, combined with our Pinterest strategy, allowed her to build baseline traffic and revenue through her blog. It’s like setting your content on autopilot, so you can sit back and relax.
The Differentiator: Why It Works
What sets us apart? We blogged using our well-crafted SEO outlines and tapped into the power of Pinterest for a year without interruption to build her traffic base. This tag-team effort made sure her blog kept pulling in visitors even while she was knee-deep in diapers and baby snuggles.
The Platforms: Our Digital Arsenal
WordPress Blog: We utilized the client’s WordPress blog as the core of our content strategy, ensuring it was SEO-optimized to attract and convert traffic. Our consistent, SEO-heavy weekly posts kept the engagement high and her audience coming back for more!
Pinterest: Forget the clichés—Pinterest isn’t just for recipe pins or DIY projects. It’s a marketing machine! We used it to drive a steady stream of traffic back to her blog, keeping her fans hooked and those numbers up.
LTK: We kept her LTK game strong, making sure her stylish audience never missed a beat in shopping her looks. Those affiliate revenues? They kept rolling in, smooth and seamless.
The Results: Revenue on Autopilot
No Interruption in Revenue
With our Everywhere Approach, our client was able to take maternity leave without any interruption in revenue. She wasn’t posting on Instagram, and the only platform she kept going was her YouTube channel, where she batch recorded content before going on leave. We managed her channel while she was gone, ensuring everything ran smoothly.
Six Figures+ in 12 Months
Thanks to her blog traffic and revenue, she still generated over six figures during that year. Talk about stress-free maternity leave!
Why You Need to Hop on This Marketing Train
That’s how we ran an influencer’s business while she stepped away, friends!
If you haven’t tapped into SEO Blogs coupled with Pinterest and LTK, you’re leaving dolla dolla bills on the table. After years of testing strategies, we’ve come up with the only method that provides constant traffic to places that you OWN.
Enter The Everywhere Approach.
This is our signature method that starts with a solid LTK strategy, builds an email list that feels more like an ATM machine, and couples that with an SEO-optimized blog, weekly SEO blog content, and a Pinterest strategy that keeps the traffic flowing.
Ready to make your influencer marketing as stress-free as slipping out of those skinny jeans circa 2022. You’ve found your people. Let’s make some magic happen! Start here!
