Welcome to a juicy case study straight from the Notoire Media vault! We know you’re tired of cookie-cutter marketing advice that doesn’t deliver results. So, let’s dive into some real talk about how we doubled a lifestyle influencer’s email list in just 3 months! Buckle up, because we’re spilling all the tea, and it’s piping hot!
How We Doubled a Lifestyle Influencer’s Email List in Just 3 Months!
Breaking It Down: Our Case Study Blueprint
Before we dive into the juicy details of our strategy, let’s set the stage and give you ALL the essential details you need to know about this case study.
Client Niche: Lifestyle
Say hello to our client—a fabulous lifestyle influencer dedicated to sharing authentic and inspiring content.
Goal: Grow That Email List!
Our mission was crystal clear: grow their email list. Our top priority was to boost those email subscriber numbers with an engaged community ready for interaction and conversion. And here’s the exciting part! This was all in preparation for an upcoming book launch next year. Picture having a direct line to your audience, primed and ready for the big release.
Time Frame: 3 Months
Yep, you heard that right! Pulling off some jaw-dropping, mind-blowing, confetti-popping results in just three short months. Time flies when you’re having fun and watching your client’s subscriber count climb higher and higher, doesn’t it?
Results: 2x Email List
Nope, that’s not a typo. We doubled their email list! Think about it—double the subscribers means double the engagement, double the eyes on your content, and double the potential customers ready to convert.
The Platforms: Meet the Power Trio
ManyChat
Our new best friend has entered the chat—ManyChat, that is. For interactive, automated messaging that turns casual followers into loyal subscribers, ManyChat is where it’s at. Say goodbye to bland interactions and hello to engaging conversations!
Zapier
The unsung hero that connected all our apps, making sure everything worked seamlessly behind the scenes. Automation at its finest.
Flodesk
The platform where all those lovely email addresses landed, making it super easy to send beautifully crafted emails that the client’s audience couldn’t wait to open.
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The Strategy: Leveraging ManyChat Like a Pro
Not Your Average ManyChat Sequences
At Notoire Media House, we don’t just sprinkle a few keywords and call it a day. Oh no, we’re all about creating a powerhouse strategy. We used ManyChat sequences that were designed to wow, engage, and convert. By triggering automated sequences with carefully selected keywords, we kept the audience hooked while capturing their name and email address. This wasn’t just marketing; this was marketing magic.
Why it Worked
Our automated sequences added real value to the consumer experience. Think of it as a one-two punch: we provided engaging content that kept them coming back for more and seamlessly transitioned them from Instagram to the client’s email list.
The Differentiator: Client Promotion
Client Buy-In
Our client didn’t just sit back and relax. They understood the goldmine that their email list could become and went all in promoting the automations we set up. Teamwork makes the dream work, friends!
The Results: Numbers Don’t Lie
Email Open Rates
Our client’s email list boasts an average open rate of 55%. That’s more than double the industry average!
Clickthrough and Conversion Rates
With an average clickthrough rate of 5% and a conversion rate of 4%, their email campaigns were not just being read—they were driving action.
Revenue Boost
Ready for the best part? By growing their email list, our client didn’t just see a boost in numbers; they saw a serious spike in conversion rates and overall earnings. More subscribers means more conversions, which means…you guessed it—more revenue! It’s like hitting the jackpot but from your email inbox.
From 8k to 20k Subscribers in 3 Months
Triple-Digit Growth
In just three months, we catapulted our client’s email list from 8,000 subscribers to over 20,000. That’s a 150% increase, in case you were wondering. Imagine multiplying your audience with that kind of growth. Think about the impact it would have on your reach and engagement.
Understanding exactly what it takes to grow and scale your business as a creator, now that’s the kind of marketing secret sauce you need all over your juicy content. And who are the ultimate sauce makers? You’ve got it—Notoire Media House!
We’re not just another marketing agency. We’re a highly skilled team of experts. So, if you’re ready to kick stale strategies to the curb and start IMPLEMENTING with success, you’ve found your people.
Ready to Level Up Your Influencer Marketing Strategy?
Book a FREE strategy call with us! Trust us, your email list will thank you.
